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Vikki Brock, MCC, is Chief Pot Stirrer of the one-of-a-kind Virtual Museum of Coaching here at The Coaching Commons. Based on interviews about the evolution of coaching with over 175 coaching 'influencers' she also contributes mightily to our Coaching Hall of Fame. Though some may consider 'The History of Coaching' a dry topic, Vikki believes 'the roots determine the fruits' and promises the museum won't be a stuffy place. Vikki is also the only executive and leadership coach we know who supports clients from a 45 foot sailboat named Cuidado, moored on the ship canal in Seattle, Washington.

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Fernando Flores - From political refugee to coach pioneer to senator

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Fernando Flores (born 1943 in Chile) is the originator of an ontological approach to coaching, and mentor to Julio Olalla, Rafael Echevarria, and James Flaherty. Influenced by Maturana, Heidegger and Searle, he produced a new understanding of language and communication and, according to Alan Sieler, invented the term ontological coaching.

Flores was an important minister in the Allende Government who came to the United States through Amnisty International after the September 11, 1973 coup in Chile. He completed his PhD dissertation at Berkley in California with Werner Erhard’s sponsorship.

Flores’ intellect substantially affected Erhard’s thinking and more or less framed the development of Erhard’s Forum. Flores’ contributed a particular vocabulary to coaching and the Forum that included the following phrases: declaring the future, declaring what’s possible, taking a stand for yourself, making promises, making requests, making assertions and assessments, and different ways of listening.

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11 Responses to “Fernando Flores - From political refugee to coach pioneer to senator”

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  1. Hi Ernesto,

    I am curious if your training as an Ontologic Coach in Argentina was with the academic program Jim Selman developed. As for Ontologic Coaches in Clearwater FL, I am not sure. I did interview Rafael Echeverria and have an article of his in English, however was not able to find his book in English. Rafael does live in the United States, though I’m not sure where.

    The coaching programs at Newfield Network in Boulder, CO and New Ventures West in San Francisco, CA are both ontological programs - you might contact them to see where their graduates are located.

    Who else might have some information for Ernesto?

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