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Vikki Brock, MCC, is Chief Pot Stirrer of the one-of-a-kind Virtual Museum of Coaching here at The Coaching Commons. Based on interviews about the evolution of coaching with over 175 coaching 'influencers' she also contributes mightily to our Coaching Hall of Fame. Though some may consider 'The History of Coaching' a dry topic, Vikki believes 'the roots determine the fruits' and promises the museum won't be a stuffy place. Vikki is also the only executive and leadership coach we know who supports clients from a 45 foot sailboat named Cuidado, moored on the ship canal in Seattle, Washington.

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1981 Book - Effective Coaching: A Psychological Approach

In my pursuit of coaching books written in the 1970s and 1980s, I came across this book and ordered it used from Amazon. Imagine my surprise when I opened the book and saw it was written for sports coaches by sports psychologists. The authors state that coaching know-how includes “three interrelated components: knowledge, competencies or skills, and attitudes or philosophies” (p. 4). Coaching knowledge is viewed as something that is learned (the science), while the skills or competencies are something that is practiced (the art). How often have we seen coaching today described as an art and a science.

What was fascinating is that the psychological dimensions of coaching were described as understanding human behavior. These dimensions included communication, development, personality, motivation, learning and teaching, leadership behavior, and group behavior. These very dimensions were among those I discovered when I was conducting research on the theories and models that influenced coaching today.

What are other similarities between coaching in business, life, sports, and other areas?

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